As a subsidiary of the King's Cross Group founded in 1987 and since 1999 operating in the publishing of Bibles market, King’s Cross Publications has established new standards of distribution in Brazil.
The growth of the gospel segment and the consumer market suggest a more effective participation in price, place, product and promotion.
Firstly, with a unique spirit, King’s Cross has presented to the gospel community “the Bible in one year”, after having succeeded beyond figures forecasted; King's Cross published its best seller. The “Promises Bible” with approximately 2 million Bibles sold per year.
Nowadays in our catalogue you can easily find a great variety of products, among them: “Bible of nowadays man”, “New Testament”, “Worship Bible " and the “Evangelist Bible ”
King’s Cross is endowed with total publication exclusivity of the text translated to Portuguese by João Ferreira de Almeida, revised edition, King’s Cross is still innovating its products and also developing campaigns and partnership which provides to the consumer to the sales representative, prizes for their work and production. |